Semantic web

03:59    No comments

Semantic web:

  1. A   proposed   development of the World Wide Web in which data in web pages is structured and tagged in such a way that it can be read directly by computers.

Following  are  the ways   which are  doing  these......

Schema.org Structured Data

Schema.org (often called Schema) is a specific vocabulary of tags (or microdata) that you can add to your HTML to improve the way your page is represented in SERPs.

Code Sample

<div itemscope itemtype="https://schema.org/Book">
  <span itemprop="name"> Inbound Marketing and SEO: Insights from the Moz Blog</span>
  <span itemprop="author">Rand Fishkin</span>
</div>

What is Schema.org Structured Data?

Schema.org is the result of collaboration between Google, Bing, Yandex, and Yahoo! to help you provide the information their search engines need to understand your content and provide the best search results possible at this time. Adding Schema markup to your HTML improves the way your page displays in SERPs by enhancing the rich snippets that are displayed beneath the page title.
We  can  Markup  our web page content in three ways  to Structure our data onf web page:
(1)Microdata     (Learn About Microdata  )
(2) RDFa      (Learn About RDFa  )
(3)  JSON-LD   (Learn About  JSON-LD  )
To know more about  schema  Markup example using microdata :


see given  code example  without  schema  markup  for  Video :

<html>
<body>

<iframe width="560" height="315" src="https://www.youtube.com/embed/DjqO-stAfk0" frameborder="0" allowfullscreen></iframe>

</body>
</html>
Note:  above    <iframe > html tag  is only link the youtube video  but it is not  understandable  by   Search Engine like google ,bing ,yahoo etc.

Now  see  code  example with   Video Schema Markup example which is understandable to search engine :


<html>
<body>
<div itemprop="video" itemscope itemtype="http://schema.org/VideoObject">
<h2>Video: <span itemprop="name">JiFi 3 complete speed test</span></h2>
<meta itemprop="duration" content="2:55" />
<meta itemprop="thumbnailUrl" content="https://i.ytimg.com/vi/DjqO-stAfk0/1.jpg?time=1495877884957" />
<meta itemprop="contentURL" content="https://youtu.be/DjqO-stAfk0" />
<meta itemprop="uploadDate" content="March 12, 2017 4:55 PM" />
<meta itemprop="expires" content="2012-01-30T19:00:00+08:00" />
<meta itemprop="height" content="400" />
<meta itemprop="width" content="400" />
<meta itemprop="description" content="jio fi wireless router">
<meta itemprop="embedURL" content="https://youtu.be/DjqO-stAfk0">
<span itemprop="name" style="display:block;"><strong>JiFi 3 complete speed test</strong></span>
<iframe width="560" height="315" src="https://www.youtube.com/embed/DjqO-stAfk0" frameborder="0" allowfullscreen></iframe>
</div>
</body>
</html>


See Another Example :

how to create   https://schema.org/address  for your LOCAL SEO :

(Note:  to know more details about Shema markup  visit:

http://omnetworkom.blogspot.in/2017/03/how-to-mark-up-your-content-using.html

)

<html>
<body>
<!---schema.org  for  postalAddress-->

  <div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress">
    <span itemprop="streetAddress">
      E/11 vikas nagari,
phoolpada road   </span>
    <span itemprop="addressLocality">virar</span>,
    <span itemprop="addressRegion">virar east</span>
    <span itemprop="postalCode">401305</span>
  </div>
  <span itemprop="telephone">(+91) 8149996597</span>
  <a href="mailto:omnetworkom@gmail.com" itemprop="email">
    omnetworkom@gmail</a>
  Jane's home page:
  <a href="http://www.yourwebsiteaddress.com" itemprop="url">yourwebsiteaddress.com</a>


<!---end of postalAddress-->


</body>
</html>

After  uploading your  this page use this link for testing  your structured data:

https://search.google.com/structured-data/testing-tool



Keep learning :

  • Schema.org - Why You're Behind if You're Not Using It... several types of search results that can benefit from Schema markup and how to get started with marking up your content.
use  following google  tools for schema markup:

https://search.google.com/structured-data/testing-tool



To   know   Generate   Schema.org   :

(1)http://tools.seochat.com/tools/brand-organization-schema-generator/




To   Test   your Schema code   :

(2) https://search.google.com/structured-data/testing-tool


see  folowing links for  Markup example of your web page content  which can be understandable to  search engine..
PostalAddress - schema.org
Schema.org Type: PostalAddress - The mailing address.
schema.org/PostalAddress
address - schema.org
Schema.org Property: address - Physical address of the item. ... address. Canonical URL: http://schema.org/address ... PostalAddress · Text ...
schema.org/address
postalCode - schema.org
Schema.org Property: postalCode - The postal code. For example, 94043.
schema.org/postalCode
LocalBusiness - schema.org
Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs. For example, in .... PostalAddress or
schema.org/LocalBusiness
addressRegion - schema.org
PostalAddress. Examples. Example 1. Without Markup Microdata RDFa JSON- LD. Jane Doe; <img src="janedoe.jpg" alt="Photo of Jane Joe"/>; Professor
schema.org/addressRegion
faxNumber - schema.org
Contact Details: Main address: 38 avenue de l'Opera, F-75002 Paris, France; Tel: ( 33 1) 42 68 53 00, Fax: ( 33 1) 42 68 53 01; E-mail: secretariat (at) google.org
schema.org/faxNumber
location - schema.org
PostalAddress · Text. Used on these types. Action · Event · Organization. Sub- properties. course · entertainmentBusiness · exerciseCourse · foodEstablishment.
schema.org/location
GeoCoordinates - schema.org
Property, Expected Type, Description. Properties from GeoCoordinates · address · PostalAddress or. Text, Physical address of the item. addressCountry ...
schema.org/GeoCoordinates
Organization - schema.org
Text, Physical address of the item. ... PostalAddress or ... American Industry Classification System (NAICS) code for a particular organization or business person.
schema.org/Organization
Place - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Text, A short textual code (also called "store code") that uniquely identifies a place of business.
schema.org/Place

AggregateRating - schema.org
Schema.org Type: AggregateRating - The average rating based on multiple ratings or reviews.
schema.org/AggregateRating
GeoCircle - schema.org
A polygon is expressed as a series of four or more space delimited points where the first and final points are identical. postalCode · Text, The postal code.
schema.org/GeoCircle
Event - schema.org
location · Place or PostalAddress or. Text, The location of for example where the event is happening, an organization is located, or where an action takes place.
schema.org/Event
addressCountry - schema.org
... The country. For example, USA. You can also provide the two-letter ISO 3166-1 alpha-2 country code. ... GeoCoordinates · GeoShape · PostalAddress ...
schema.org/addressCountry
Accommodation - schema.org
Typical unit code(s): MTK for square meter, FTK for square foot, or YDK for square yard ... address · PostalAddress or. Text, Physical address of the item.
schema.org/Accommodation
offers - schema.org
Schema.org Property: offers - An offer to provide this item—for example, an offer to sell a product, rent the DVD of a movie, perform a service, or give away tickets  ...
schema.org/offers
City - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/City
PostOffice - schema.org
Schema.org Type: PostOffice - A post office. ... For example, in the URL http:// www.starbucks.co.uk/store-locator/etc/detail/3047 the code "3047" is a branchCode ...
schema.org/PostOffice
State - schema.org
address · PostalAddress or. Text, Physical address of the item. aggregateRating · AggregateRating, The overall rating, based on a collection of reviews or ratings ...
schema.org/State
NGO - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/NGO
telephone - schema.org
Contact Details: Main address: 38 avenue de l'Opera, F-75002 Paris, France; Tel: ( 33 1) 42 68 53 00, Fax: ( 33 1) 42 68 53 01; E-mail: secretariat (at) google.org
schema.org/telephone
ParcelDelivery - schema.org
The delivery of a parcel either via the postal service or a commercial service. Usage: Between 10 and ... deliveryAddress · PostalAddress, Destination address.
schema.org/ParcelDelivery
Text - schema.org
Place, Physical address of the item. ... PostalAddress, The country. For example, USA. You can also provide the two-letter ISO 3166-1 alpha-2 country code.
schema.org/Text
Markup for Hotels - schema.org
<div itemprop="address" itemscope itemtype="http://schema.org/PostalAddress"> ; <span itemprop="streetAddress">Technikerstrasse 21</span>
schema.org/docs/hotels.html
Corporation - schema.org
Text, Physical address of the item. ... PostalAddress or ... American Industry Classification System (NAICS) code for a particular organization or business person.
schema.org/Corporation
GeoShape - schema.org
A polygon is expressed as a series of four or more space delimited points where the first and final points are identical. postalCode · Text, The postal code.
schema.org/GeoShape
OpeningHoursSpecification - schema.org
<div>; <div>; <h3>Mailing address</h3>; School of Education - Music Resource Centre<br />Laurentian University<br />; Sudbury<br />; ON<br />; Canada<br />
schema.org/OpeningHoursSpecification
FoodEstablishment - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/FoodEstablishment
servicePostalAddress - schema.org
Schema.org Property: servicePostalAddress - The address for accessing the service by mail.
schema.org/servicePostalAddress
DeliveryChargeSpecification - schema.org
Text, The ISO 3166-1 (ISO 3166-1 alpha-2) or ISO 3166-2 code, the place, or the GeoShape for the geo-political region(s) for which the offer or delivery charge ...
https://schema.org/DeliveryChargeSpecification
Hotel - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/Hotel
ContactPoint - schema.org
This property is used to specify the kind of contact point. email · Text, Email address. ... PostalAddress. Examples. Example 1. Without Markup Microdata RDFa ...
schema.org/ContactPoint
SoldOut - schema.org
<div class="event-title">SOLD OUT! Typhoon with Radiation City</div>; <div class="event-venue">; The Hi-Dive; <div class="address">; 7 S. Broadway<br>
https://schema.org/SoldOut
postOfficeBoxNumber - schema.org
Schema.org Property: postOfficeBoxNumber - The post office box number for PO box addresses.
schema.org/postOfficeBoxNumber
EducationalOrganization - schema.org
Text, Physical address of the item. ... PostalAddress or ... American Industry Classification System (NAICS) code for a particular organization or business person.
schema.org/EducationalOrganization
Apartment - schema.org
Typical unit code(s): ROM for room or C62 for no unit. ... address · PostalAddress or ... The code is typically assigned by the parentOrganization and used in ...
schema.org/Apartment
Country - schema.org
address · PostalAddress or. Text, Physical address of the item. aggregateRating · AggregateRating, The overall rating, based on a collection of reviews or ratings ...
schema.org/Country
Restaurant - schema.org
Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs. For example, in .... PostalAddress or
schema.org/Restaurant
MedicalOrganization - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/MedicalOrganization
EventCancelled - schema.org
<div class="address">; 7 S. Broadway<br>; Denver, CO 80209; </div>; </div>; < div class="event-time">9:30 PM</div>; <div class="event-price">$13.00</div>
https://schema.org/EventCancelled
AdministrativeArea - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/AdministrativeArea
PriceSpecification - schema.org
Schema.org Type: PriceSpecification - A structured value representing a price or price range. Typically, only the subclasses of this type are used for markup.
schema.org/PriceSpecification
GovernmentOrganization - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/GovernmentOrganization
reviewCount - schema.org
Schema.org Property: reviewCount - The count of total number of reviews.
schema.org/reviewCount
AutoDealer - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/AutoDealer
Pharmacy - schema.org
Text, Physical address of the item. ... PostalAddress or ... American Industry Classification System (NAICS) code for a particular organization or business person.
schema.org/Pharmacy
ratingValue - schema.org
Schema.org Property: ratingValue - The rating for the content.
schema.org/ratingValue
MusicGroup - schema.org
Text, Physical address of the item. ... PostalAddress or ... American Industry Classification System (NAICS) code for a particular organization or business person.
schema.org/MusicGroup
startDate - schema.org
Schema.org Property: startDate - The start date and time of the item (in ISO 8601 date format).
schema.org/startDate
offerCount - schema.org
Schema.org Property: offerCount - The number of offers for the product.
https://schema.org/offerCount
Store - schema.org
Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs. For example, in .... PostalAddress or
schema.org/Store
MovingCompany - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
https://schema.org/MovingCompany
StadiumOrArena - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/StadiumOrArena
SportsOrganization - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/SportsOrganization
Attorney - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/Attorney
HotelRoom - schema.org
Typical unit code(s): MTK for square meter, FTK for square foot, or YDK for square yard ... address · PostalAddress or. Text, Physical address of the item.
schema.org/HotelRoom
AutomotiveBusiness - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/AutomotiveBusiness
Airline - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/Airline
FurnitureStore - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/FurnitureStore
Library - schema.org
Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs. For example, in .... PostalAddress or
schema.org/Library
Offer - schema.org
This is equivalent to 13-digit ISBN codes and EAN UCC-13. Former 12-digit UPC codes can be converted into a GTIN-13 code by simply adding a preceeding ...
schema.org/Offer
InsuranceAgency - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/InsuranceAgency
SportsClub - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/SportsClub
Hospital - schema.org
Text, Physical address of the item. ... All Economic Activities (ISIC), Revision 4 code for a particular organization, business person, or place. ... PostalAddress or
schema.org/Hospital
Person - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/Person
CivicStructure - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/CivicStructure
HomeAndConstructionBusiness - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/HomeAndConstructionBusiness
HairSalon - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/HairSalon
Florist - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/Florist
Locksmith - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/Locksmith

Electrician - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/Electrician
CheckInAction - schema.org
location · Place or PostalAddress or. Text, The location of for example where the event is happening, an organization is located, or where an action takes place.
schema.org/CheckInAction
ServiceChannel - schema.org
servicePostalAddress · PostalAddress, The address for accessing the service by mail. serviceSmsNumber · ContactPoint, The number to access the service by ...
schema.org/ServiceChannel
Physician - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/Physician
Order - schema.org
acceptedOffer · Offer, The offer(s) -- e.g., product, quantity and price combinations -- included in the order. billingAddress · PostalAddress, The billing address for ...
schema.org/Order
LodgingBusiness - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/LodgingBusiness
Notary - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/Notary
MovieTheater - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/MovieTheater
Plumber - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/Plumber
Dentist - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/Dentist


LegalService - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/LegalService
AnimalShelter - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/AnimalShelter
ProfessionalService - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/ProfessionalService
RoofingContractor - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/RoofingContractor
ExerciseGym - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/ExerciseGym
TelevisionStation - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/TelevisionStation
SportsTeam - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/SportsTeam
GeneralContractor - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/GeneralContractor
SelfStorage - schema.org
address · PostalAddress or. Text, Physical address of the item. ... Activities (ISIC), Revision 4 code for a particular organization, business person, or place.
schema.org/SelfStorage
RecyclingCenter - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/RecyclingCenter


HVACBusiness - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/HVACBusiness
DaySpa - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/DaySpa
PetStore - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/PetStore
Resort - schema.org
address · PostalAddress or. Text, Physical address of the item. aggregateRating · AggregateRating, The overall rating, based on a collection of reviews or ratings ...
schema.org/Resort
EmergencyService - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/EmergencyService
ConvenienceStore - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/ConvenienceStore
BowlingAlley - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/BowlingAlley
JewelryStore - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/JewelryStore
ElectronicsStore - schema.org
address · PostalAddress or. Text, Physical address of the item. ... For example, in the URL http://www.starbucks.co.uk/store-locator/etc/detail/3047 the code ...
schema.org/ElectronicsStore
ComedyClub - schema.org
address · PostalAddress or. Text, Physical address of the item. ... The code is typically assigned by the parentOrganization and used in structured URLs.
schema.org/ComedyClub

0 comments:

Post a Comment

Subscribe to: Posts (Atom)

Blog Templates Designed by Templatezy - Sb Game Hacker Apk